Color Tap! Delightful & fun paint by numbers game for kids.

Three iPhones on yellow showing Color Tap: the picture library, a finished pixel-art house and a picture being colored in by number.

Do you have kids who’ve been on relay races between freemium apps, all showing ads that send them from app to app to app to app?

Yeah, we’ve been there too. And the kids just want to color some nice artwork.

So we set out to make a fun and relaxing coloring app that we’d be happy to let kids use on their own. No ads pulling them away from what they’re doing, and no inappropriate content.

A safe and creative space, where parents know there’s no privacy-invading tracking and no hidden purchases. Just a coloring app with satisfying sounds and high-quality artwork from talented pixel artists. Simple as that.

Color Tap was a team effort. I teamed up with Daniel Grönlund (development) and Johannes Fridd (sound & music), and all three of us shaped the product design through lots of iterations, discussions and user testing.

Give it a try. We kinda dig it, and we hope your kids do too.

End product
App
Platform
iOS
Technology
Swift
Year
Since 2021
Status
Ongoing
Visit
colortap.co ↗
A small child picking a picture in Color Tap on an iPad, from rows of houses and characters.Hands holding an iPhone with a picture zoomed in mid-coloring: numbered pixels and a row of colors to choose from.Two screens: the start screen with Editors’ Picks and Houses, and the categories, from Animals and Birds to Food and Gaming.Two screens: the Gaming category, full of pixel-art game characters, and a picture being colored in by number.An iPad on pink showing a finished pixel-art house with confetti and a Start over button.An iPad covered in pixel-art houses and landscapes, next to an iPhone showing the categories.All work20 projects since 2018, more on the way